{"id":2747,"date":"2019-03-11T14:41:15","date_gmt":"2019-03-11T14:41:15","guid":{"rendered":"http:\/\/www.torinoaffari.it\/blog\/?p=2747"},"modified":"2019-03-11T14:41:15","modified_gmt":"2019-03-11T14:41:15","slug":"hotel-e-clienti-business","status":"publish","type":"post","link":"https:\/\/www.torinoaffari.it\/blog\/2019\/03\/11\/hotel-e-clienti-business\/","title":{"rendered":"Hotel: il cliente “business” e le sue esigenze"},"content":{"rendered":"

C\u2019\u00e8 una evidente discrepanza fra ci\u00f2 che i clienti business vogliono dagli alberghi e ci\u00f2 che invece gli albergatori ritengono prioritario offrire, ed \u00e8 sull\u2019incontro fra le due diverse percezioni che\u00a0si giocher\u00e0 la natura del futuro servizio di hotellerie<\/b>. I clienti business vogliono alberghi tecnologici, con soluzioni di automazione per check-in e pagamenti, domotica nelle camere.<\/p>\n

Il servizio alberghiero che i clienti business ritengono in assoluto pi\u00f9 importante, definito un \u201cmust have\u201d per ogni struttura, \u00e8\u00a0il wi-fi aperto e gratuito<\/b>, del quale si rileva per\u00f2\u00a0una disponibilit\u00e0 non all\u2019altezza delle aspettative<\/b>. Il secondo fattore per importanza \u00e8 la vicinanza dell\u2019albergo alla sede del motivo del viaggio (ufficio, fiera, centro congressi etc), seguito\u00a0dall\u2019eccellenza nel servizio al cliente durante l\u2019intero soggiorno<\/b>\u00a0e dalla rapidit\u00e0 delle procedure di check-in e check-out. Meno importanti risultano essere l\u2019accessibilit\u00e0 dell\u2019albergo dalle principali vie di comunicazione o attraverso il trasporto pubblico, che gli alberghi pi\u00f9 proattivi e competitivi\u00a0possono compensare con servizi di navetta e transfer<\/b>, e la disponibilit\u00e0 di facilities per il fitness e il benessere.<\/p>\n

Il mercato dei viaggiatori business non conosce stagionalit\u00e0<\/strong>, fornendoci cos\u00ec la possibilit\u00e0 di avere ospiti anche nei momenti di bassa stagione. A differenza dei viaggiatori \u201cleisure<\/em>\u201c, se lavoreremo bene, per noi sar\u00e0 pi\u00f9 facile\u00a0fidelizzarli,\u00a0assicurandoci cos\u00ec un filone di revenue sicuro e continuo<\/strong>\u00a0nel tempo.\u00a0Quando un viaggiatore \u00e8 soddisfatto del suo soggiorno, spontaneamente lo raccomander\u00e0 in azienda anche ai colleghi. Studiamo offerte dedicate che incoraggino le prenotazioni dirette, come codici promozionali \u201cPresenta un amico<\/em>\u201d o simili.<\/p>\n

IN COLLABORAZIONE CON
\nHOTEL RIGOLFO<\/a>
\n<\/strong>Via Rigolfo, 28, 10024 Moncalieri<\/strong> TO
\n(+39) 0116495944
\ninfo@hotelrigolfo.it<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u2019\u00e8 una evidente discrepanza fra ci\u00f2 che i clienti business vogliono dagli alberghi e ci\u00f2 che invece gli albergatori ritengono prioritario offrire, ed \u00e8 sull\u2019incontro fra le due diverse percezioni che\u00a0si giocher\u00e0 la natura del futuro servizio di hotellerie. I … Continua a leggere→<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2750,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[705,703,589,704],"class_list":["post-2747","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guide-pratiche","tag-albergo","tag-business","tag-hotel","tag-hotellerie"],"yoast_head":"\nHotel: il cliente "business" e le sue esigenze - Torino Affari<\/title>\n<meta name=\"description\" content=\"Il mercato dei viaggiatori business non conosce stagionalit\u00e0, fornendoci cos\u00ec la possibilit\u00e0 di avere ospiti anche nei momenti di bassa stagione.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.torinoaffari.it\/blog\/2019\/03\/11\/hotel-e-clienti-business\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hotel: il cliente "business" e le sue esigenze - 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